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MY DESIGN APPROACH

  1. Empathy-Driven Design: I focus on understanding each project’s audience to create designs that truly resonate and connect.
  2. Adaptable and Versatile: I bring flexibility to my work, balancing creativity with practicality to meet each project's unique needs.
  3. Detail-Oriented with Purpose: Every element, especially typography, is crafted with intention to ensure the design communicates meaningfully.
  4. Research-Based Innovation: I blend thorough research with fresh ideas, ensuring each design is both innovative and grounded in quality.

This approach allows me to deliver work that’s thoughtful, adaptable, and impactful, creating a design experience centered around client and audience needs.

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